Leadership in Management

Genaro Solis, MSc.

Founder, CEO

Solcasa is a family-owned business founded by Genaro Solis.

Our CEO held a series of tradesman, operational and financial leadership roles since joining the design and construction industry in 2009. As a third-generation upholstery tradesman, Genaro began building luxury furniture alongside his Father for renowned interior designers including Martyn Lawrence Bullard, Kelly Wearstler, and Waldo Fernandez. He since pondered details of the craft and sought after building large structures with such intricacy.

Matriculating in the study of Management; Master of Science (Science, Technology, Engineering, & Mathematics), Genaro held apprenticeship at some of the nation's top building firms including KPRS Construction Services, Clune Construction, Build For You, El Portico Landscaping, Top Value Construction, Shawmut Design Construction, Bergman KPRS, and Dome Construction.

Today, Mr. Solis collaborates with cross-functional teams to lead commercial improvement projects for esteemed clients including The Home Depot, T-Mobile, Spago, Wolfgang Puck, Rivian Automotive, 99 Ranch Markets, America's Tire, The UCI Center for Advanced Care, CHOC Hospitals, Cedar Sinai, Kaiser Permanente, The Lucas Museum, The Intuit Dome, and Amazon.

SOLCASA VALUES

Our core values define who we are, how we act and what we aspire to.

Seek to understand

We take initiative to discover our clients’ needs and align them to our scope of work to add value, seek opportunities and develop innovative solutions. We build and maintain relationships that endure by surpassing expectations.

Reliability, Efficiency and Trust

A project team include design professionals, subcontractors, vendors, craftspeople, and inspectors. We set direction, align resources, plan ahead, problem-solve and hold ourselves accountable to achieve quality objectives.

Build it right, The first time

We commit to quality by empowering ourselves with knowledge. We work in complete transparency with an understanding that inter personal communication is key and strong relationships with partners and clients drive long-term success.

Safeguard

We operate ethically and with integrity, while prioritizing safety.

Innovate

We think without limits and embrace innovation to help clients address current and future challenges.

Collaborate

We connect unrivaled expertise to anticipate and solve our clients’ most pressing challenges.

Deliver

We grow our business through relentless client focus, operational excellence and exceptional project execution.

Sustain

We take action to enrich the communities we touch and build posterity for future generations.

Thrive

We  build diverse teams, create an inclusive workplace and provide opportunities where everyone has opportunity to reach their full potential.

SOLCASA QUALITY GUARANTEE

Guarantee of Workmanship:

A promise made by Solcasa to the client that we will perform in a professional and skillful manner, and the finished product will meet the agreed-upon standards of quality and workmanship.

In California, licensed contractors are required by law to provide a warranty or guarantee of workmanship for all projects they undertake. This guarantee covers defects in materials or workmanship that occur within a specified period of time after the completion of the project.

Guarantee of Materials:

A promise made by Solcasa to the client that the materials used in the construction or renovation project will be of a specified quality and will be free from defects for a certain period of time.

Under California law, licensed contractors are required to provide a warranty or guarantee of materials for all projects they undertake. This guarantee covers defects in the materials used in the construction or renovation project that occur within a specified period of time after the completion of the project.

Guarantee of Performance:

A promise made by Solcasa to the client that the project will meet certain performance standards, such as energy efficiency or structural integrity.

Under California law, licensed contractors are required to provide a warranty or guarantee of performance for all projects they undertake. This guarantee typically covers any defects in the project that arise due to design or construction issues that affect the overall performance of the project, such as inadequate insulation or faulty wiring.